Privacy Policy

1. Introduction

This Privacy Policy governs your use of all online interfaces and properties owned and controlled by LifeRx.md Inc. (“we,” “us,” “our,” or “LifeRx”) (the “Service(s)”). This includes our digital property consisting of our website (www.LifeRx.md) (the “Site”) and any other online interfaces we own and control. Additionally, these terms cover all services and products available through these properties. By accessing or using the Service, you are consenting to the collection, use, and disclosure of your information in accordance with this Privacy Policy. If you do not consent to the same, please do not access or use the Sites.

We may modify this Privacy Policy at any time without any prior notice to you and will post the revised Privacy Policy on the Site. The revised Policy will be effective 30 days from when the revised Policy is posted on the Site, and your continued access or use of the Site after such time will constitute your acceptance of the revised Privacy Policy. We therefore recommend that you periodically review this page.

2. How We Share Your Information

2.1 Marketing and Advertising Partners

We may share information with select partners for marketing and advertising purposes. This may include sharing de-identified or aggregated data for analysis and targeted advertising purposes.

2.2 Healthcare-Related Service Providers

We may work with certain healthcare service companies that support the delivery of medical care through our platform, such as pharmacies and laboratories. These providers:

• Are bound by healthcare privacy laws and regulations.
• May only access information necessary for providing services.
• Must maintain their own compliance with applicable regulations.
• Are required to protect your health information.
• May have their own terms and privacy policies governing their services.

2.3 Legal Compliance and Protection

We may access, retain, and disclose information if legally required or if we have a reasonable belief that such actions are necessary to:

• Comply with applicable laws, legal processes, or requests (such as a subpoena or court order).
• Enforce our Terms of Use, Privacy Policy, or other agreements.
• Investigate and address potential violations of our policies.
• Protect the safety, rights, and property of our company, our users, and the public.
• Support efforts in fraud prevention, security, and risk management.
• Maintain records for seven (7) years as required by law.

2.4 Business Transactions

If we undergo a business transaction, such as a merger, acquisition, reorganization, or sale of assets, we may transfer user information as part of that transaction. This includes:

• Medical records (maintained for seven (7) years as required by law).
• Account information.
• Contact details.
• Service history.

2.5 Public Interactions and Testimonials

Our website may allow for certain public interactions, such as:

• Sharing testimonials.
• Posting reviews.
• Participating in community discussions.

Please note:

• Any information you choose to share publicly may be viewed by others.
• We may use public testimonials in our marketing materials.
• Exercise caution when sharing personal information in public areas.
• Public posts may be retained as part of our records.
• Contact us at info@LifeRxtelemd.com if you wish to remove your public content.
• Our 24/7 support team can assist with managing your public contributions.

2.6 Your Consent

We may share your information in ways you explicitly authorize or when you give us specific permission to do so. This includes sharing information with independent contracted healthcare providers you choose to consult through our platform. If you have questions about how your information is shared, our 24/7 support team is available to assist you at info@LifeRxtelemd.com.

3. Aggregate and De-Identified Data

We may create aggregated or de-identified data from information collected through our Services. This process involves removing or modifying information that could identify you personally, in compliance with HIPAA standards. The resulting de-identified data might include statistical information about service usage, anonymized user behavior patterns, and generalized demographic information.

We may retain this de-identified data beyond our standard seven (7) year retention period, as it no longer contains personally identifiable information. This data helps us improve our services, conduct research and analysis, and understand broader healthcare trends. We may share this de-identified information with healthcare providers for quality improvement purposes or use it for marketing and other lawful business purposes. In all cases, this aggregate and de-identified data cannot be used to identify you personally.

4. Retention of Your Information

We maintain your information in accordance with legal requirements and professional healthcare standards. Your personal information, including medical records and healthcare communications, will be retained for seven (7) years from your last interaction with our services. This retention period ensures compliance with healthcare regulations while maintaining a complete record of your care.

During this retention period, we protect your information through comprehensive security measures and strict access controls. We may need to retain certain information longer if required by law or if necessary to resolve disputes, enforce our agreements, or comply with regulatory obligations.

When determining how long to keep specific types of information, we consider several factors, including the type and sensitivity of the data, potential risks, regulatory requirements, and legitimate business needs. Even after information is deleted from our active systems, residual copies may temporarily remain in our secure backup systems before being automatically deleted or rendered inaccessible through our routine data management processes.

If you have specific questions about how long we retain certain types of information, our 24/7 support team is available to assist you at info@LifeRxtelemd.com.

5. Your Rights

As a user of our services, you have certain rights regarding your personal information. You may request access to your data, ask for corrections to any inaccuracies, or obtain a copy of your personal information. You may also ask us to restrict how we process your data or object to certain types of processing.

If you’d like to exercise any of these rights, simply email us at info@LifeRxtelemd.com. Our 24/7 support team will respond to your request in accordance with applicable law. We aim to address all requests promptly while ensuring proper verification of your identity to protect your privacy.

For marketing communications, you have additional control. If you wish to opt out of direct marketing communications or the profiling we carry out for marketing purposes, let us know at info@LifeRxtelemd.com.

Please understand that some information is essential for providing our services. If you choose not to share certain required information or withdraw consent for its processing, you may not be able to access specific services. This is particularly important for healthcare-related information needed by independent contracted healthcare providers to deliver appropriate care.

6. Cookies

To learn more about how we use these and your choices in relation to these tracking technologies, please refer to our Cookie Policy at www.LifeRx.md/cookie-policy.

7. Use of Artificial Intelligence Technologies

Our services incorporate artificial intelligence (AI) technologies to enhance your experience and improve our platform’s performance. While we use AI to support various aspects of our service, all medical decisions remain under the control of independent contracted healthcare providers who exercise their professional judgment in delivering care.

We use AI technology to help streamline administrative tasks, improve customer support efficiency, and analyze general usage patterns to enhance our services. Our AI systems operate under the same strict privacy and security standards that govern all our data processing. They are designed to protect your personal information while helping us deliver better service.

When we work with third-party AI providers, we ensure they meet our rigorous data protection standards and comply with all applicable healthcare privacy regulations. These partners are contractually bound to protect your information with the same level of care we provide.

You can contact us anytime at info@LifeRxtelemd.com if you have questions about how AI technology is used in our services while maintaining the privacy and security of your information.

8. Information We Collect from Social Media and Other Content Platforms

When you interact with LifeRx.md on social media platforms, such as liking or commenting on our content, we may receive basic information that you make publicly available. This typically includes your name and any public comments you share about our services.

We understand that your social media presence is separate from your healthcare experience. While we may collect publicly available information for customer service and marketing purposes, we maintain strict boundaries between social media interactions and your protected health information. Your medical information and communications with healthcare providers are never connected to or shared through social media channels.

If you choose to connect external applications to our platform, such as fitness trackers or health monitoring devices, these connections are governed by our standard privacy and security protocols. You control these connections and can disable them at any time. Any health-related data shared through these connections is protected under applicable healthcare privacy laws and maintained in our system for seven (7) years, consistent with our retention policies.

Our 24/7 support team is available at info@LifeRxtelemd.com to help you understand or modify any connections between external platforms and our services. We encourage you to review the privacy settings and policies of any external platforms you connect with our services to understand how they handle your information.

9. Third-Party Platforms and External Applications

If you log in to our Services using a third-party platform (e.g., a social media account or an external authentication service), you may permit us to access and store specific data from that account based on your settings with the third party. To minimize the sharing of such information, you can choose not to use third-party login options. For more details on how these third parties handle your data, please refer to their respective privacy policies and terms, which may also include options to adjust your privacy preferences.

Similarly, if you link our Services to external applications or tools—such as health or fitness trackers, or features on your device like contacts, photos, or calendars—those platforms may provide us with relevant information to support connected features. For example, linking a fitness app might enable us to incorporate fitness data, or connecting a calendar app might help with scheduling. If you prefer not to share this type of data, you can opt out of enabling these connections.

10. Children Under the Age of 16

Our services are designed exclusively for individuals 16 years of age and older. We do not knowingly collect, use, or disclose personal information from children under 16. Our services are intentionally structured to provide healthcare services to adults, with particular attention to privacy and security requirements for medical information.

If we discover we have inadvertently collected information from someone under 16, we will promptly delete that information. Our 24/7 support team takes such situations seriously and acts quickly to protect minors’ privacy. If you believe we might have collected information from or about someone under 16, please contact us immediately at info@LifeRxtelemd.com.

For parents and guardians: if you become aware that your child has provided us with personal information without your consent, please contact us at info@LifeRxtelemd.com. We will work with you to address the situation and remove any information collected.

State privacy laws may provide additional protections for minors’ personal information. For example, California, Virginia, Colorado, Connecticut, and Utah have specific requirements regarding the collection and handling of minors’ data. We comply with all applicable state-specific requirements for protecting minors’ privacy. For more details about state-specific privacy rights, please see our “Your State Privacy Rights” section.

11. Security of Your Personal Information

Protecting your personal information, especially your health information, is fundamental to our services. We employ multiple layers of security measures to safeguard your data, including secure firewalls, SSL encryption for data transmission, and robust authentication systems. You can verify secure transmission by looking for a lock or key icon in your web browser when accessing our site.

We maintain comprehensive security practices that reflect healthcare privacy standards and regulations. Your medical records and communications with healthcare providers are protected by the same security infrastructure that guards all sensitive health information. We retain all records for seven (7) years in accordance with healthcare regulations, maintaining security throughout the entire retention period.

While we implement strong security measures, no system is completely impenetrable. If you suspect any unauthorized access to your account or have security concerns, our 24/7 support team is immediately available to assist you at info@LifeRxtelemd.com. We recommend using strong, unique passwords and avoiding sharing your login credentials to help maintain your account’s security.

All our independent contracted healthcare providers are required to maintain their own security measures in compliance with healthcare regulations, creating multiple layers of protection for your medical information. We regularly assess and update our security measures to address emerging threats and maintain the trust you place in us to protect your sensitive information.

12. Your State Privacy Rights

We operate our services nationwide and comply with all applicable state privacy laws. While federal healthcare privacy laws provide a baseline of protection for your medical information, state laws may offer additional rights and protections.

Residents of California, Colorado, Connecticut, Delaware, Florida, Indiana, Iowa, Montana, Oregon, Tennessee, Texas, Utah, and Virginia have specific rights regarding their personal information. These rights typically include:

• Confirming what personal information we process.
• Accessing or deleting your personal information.
• Correcting inaccurate information.
• Receiving your data in a portable format.
• Opting out of certain data processing activities.

Each state’s laws have unique requirements and exceptions, particularly regarding healthcare information. Our 24/7 support team at info@LifeRxtelemd.com can help you understand your state-specific privacy rights and how they interact with healthcare privacy regulations.

We maintain comprehensive records of all personal information for seven (7) years as required by law, and we can help you exercise your privacy rights while ensuring continued access to necessary healthcare services. All privacy rights requests are handled in accordance with both state and federal healthcare privacy requirements.

13. California Consumer Privacy Act (CCPA) Rights

California residents have specific privacy rights under the CCPA, which we honor while maintaining compliance with healthcare privacy laws. These rights include:

• Your Right to Know and Access: You can request details about the personal information we collect, including what specific information we have, how we collect it, why we collect it, and who we share it with. We maintain these records for seven (7) years and can provide this information while protecting the privacy of other individuals.
• Your Right to Delete: You can request deletion of personal information we’ve collected, though certain information may be retained as required by healthcare regulations or to maintain necessary medical records.
• Your Right to Opt-Out: While we don’t sell personal information, you can opt out of certain data sharing not essential to healthcare services. Medical information sharing with independent contracted healthcare providers is governed by healthcare privacy laws and essential for providing care.

14. Your Right to Non-Discrimination

We will never discriminate against you for exercising your privacy rights. However, certain privacy choices may affect our ability to deliver specific healthcare services.

To exercise any of these rights, contact our 24/7 support team at info@LifeRxtelemd.com. We’ll respond to your request while ensuring continued protection of your healthcare information under applicable regulations.

15. Cross-Border Transfers

Our services are intended exclusively for use within the United States, and all information you provide is stored and processed in the United States. We maintain your information for seven (7) years in accordance with U.S. healthcare regulations and privacy laws. Our 24/7 support team at info@LifeRxtelemd.com can assist with any questions about data storage and processing.

15.1 International Access Notice

Our website and healthcare services are designed and intended only for users physically located in the United States. Due to varying healthcare regulations and privacy laws across countries, we cannot provide services to users outside the United States. We may use technical measures to verify your U.S. location before providing access to our services.

If you attempt to access our website from outside the United States, please understand that any information you provide will be:

• Transferred to the United States.
• Subject to U.S. healthcare privacy laws and regulations.
• Processed and stored according to U.S. standards.
• Maintained by U.S.-based independent contracted healthcare providers.

We do not actively market or provide services to individuals or organizations outside the United States. For questions about our geographical service limitations, please contact us at info@LifeRxtelemd.com.

16. Contact Us

If you have any queries or concerns about our privacy policy, please contact us at:

• Email: info@LifeRxtelemd.com
• Mailing Address: 401 Cooper Landing Rd # C1, Cherry Hill, NJ 08002
• Phone: +1 (609) 201-0119